HotChalk Rebrand Project Corporate Rebranding Goal Rebrand HotChalk to better represent its corporate goals Role Worked with external branding agency and collaborated on creative direction; assisted in the website development A New Direction When I first joined HotChalk, the company had just gone through a rather substantial shift in direction. Unfortunately, the brand hadn’t caught […]
HotChalk Education Network Website
HotChalk Education Network Website Project Organic Website Goal Showcase our network of educational publishers while utilizing organic traffic to market our resources to K-12 teachers Role Scope, Wireframes, Design, Development and QA (aka: all of the above) Plan Under a very tight deadline (less than 8 weeks), I worked with various product owners to develop […]
HotChalk Partner Network
HotChalk Partner Network Project B2B Website Goal Market HotChalk Partner Network to Charter Schools Role Scope, Wireframes, Design, Development and QA (aka: all of the above) The HotChalk Partnerships team needed a website to be able to establish new Charter School partners and showcase the Universities and degree programs available to partners. Under the HotChalk […]